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New Fashion Doll Ellowyne Wilde Debuts

Is the world ready for a doll who is “not quite depressed, but eternally bored?"

By Denise Van Patten, About.com

Ellowyne Wilde

Ellowyne Wilde

Used with permission by Wilde Imagination. (c) 2006 Wilde Imagination, Inc. All Rights Reserved
Ellowyne Wilde is a new fashion doll that debuted at the 2006 Tonner Dolls convention. Produced by a company called Wilde Imagination, with Robert Tonner as the designer of the doll and the Creative Director of the line, Ellowyne fuses anime and Goth sensibilities and a unique story to come up with a fashion doll like no other.

Fashion Doll With Larger Head and Teen Body

Ellowyne is 16” tall which is the size of most of today’s larger fashion dolls, however Ellowyne is scaled differently with a larger head and torso and anime styling with a teen body, so she cannot share clothing with other Tonner fashion dolls.

Ellowyne's Distinct Personality

In company press releases, Wilde Imagination has called Ellowyne’s debut in Denver a reluctant one,” in keeping with her back story and personality. You can learn a little about Ellowyne’s personality in the following poem about Ellowyne displayed on the home page of the doll’s website, Wilde Imagination:

“Scanty clothes and cheerful grin Are not the style of Ellowyne.

My eyes are lustrous, large and deep Chopin always makes me weep.

Boredom is my greatest foe I wallow in a well of woe.

Flowers, lace, and frippery Help save me from my great ennui.

My pretty painted house divine Which lies upon the earthquake line

Is filled with treasures I adore From grandma and the dollar store.

I'd like to give my cat a kiss But Sybil wants to scratch and hiss.

We drink our tea from silver trays While kitty eats a mouse and plays.

My spirits wilt just like a rose My pretty poem is at a close.

Sweetly pained I feel inspired But no, perhaps not…I'm just too tired”

Her Story Is A Little Dark, Yet Funny and Intriguing

Robert Tonner has said about Ellowyne: “This doll definitely has a personality and background all her own. “She’s not quite depressed, but is eternally bored; she dresses differently than girls her age but doesn’t care. She eats whipped cream and edible flowers and lives on a fault line in San Francisco. Her story is a little dark, yet funny and intriguing. She’s definitely not the perfect fashion diva. I believe there are many people who will connect with her.”

Inspired By Anime and Other Modern Influences

The doll debuted officially at the Doll and Teddy Bear Expo in Washington DC. Although I haven't had a chance to see an Ellowyne doll in person, from photos she definitely seems designed with an anime edge, as well as a nod to the popular Japanese ball-jointed dolls that are all the rage. The company says that Ellowyne was “Inspired by a combination of eclectic fashion art, anime characters, and designer shoe ads.”

Direct Mail And FAO Will Be Only Outlets

The doll will only be sold through direct mail, bypassing doll retailers who sell other dolls by Robert Tonner. The only retailer that will be allowed to carry Ellowyne is FAO Schwarz, with locations in New York and Las Vegas. The Wilde Imagination web site will have the doll available for sale in the Fall, probably in October.

Details About Ellowyne

Ellowyne will have 12 points of articulation. A book about Ellowyne is planned, and she will be sold for a suggested retail of $69 for a basic doll, with dressed dolls ranging in price from $110 to $149, and outfits ranging in price from $75 to $99. Most dolls will be done in limited editions of between 300 and 1,000 pieces.

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