At a Friends 2B Made, you select, stuff (you can add customization to you doll including personalized voice recordings) and dress your own soft cloth doll--the same basic concept as at Build-A-Bear. As part of the doll making process, the child building the doll gets to fill out a questionnaire about what type of personality traits she'd like her new friend to have. The dolls are a cross between a Groovy Girl and a Bratz Doll. I'd love to show you one, but unlike the camera-friendly American Girl Place just down the street on Fifth Avenue, cameras were not allowed.
If you'd like to see a Friends 2B Made doll, visit Friends 2B Made. The Manhattan Friends 2B Made is located at 5th Avenue and 46th, right next to a gigantic 22,000 square foot Build-A-Bear Workshop and just down the street from The American Girl Place at 609 Fifth Avenue.